
FAQ
Is Otter Influence right for my brand?
We work with consumer brands that understand the importance of testing lots & lots of user-generated content (UGC) in order to have long-term success on social media. If this sounds like you, let’s talk!
How do I get started?
Just fill out our intake form and we’ll set up an intro call to see if our services are a good fit.
Is Otter Influence a self-serve platform for influencer discovery?
No, we’re a fully-managed platform for brands. This means, there’s no software you need to login to & learn how to use. And there’s no need to reach out and negotiate with creators directly. Our team handles all aspects of your UGC campaigns from talent sourcing & creative strategy, to product delivery & getting creators paid.
What is the turnaround time?
Typically it takes anywhere from 2 - 4 weeks to get your first month of content delivered. After that first month, we'll aim to get you on a consistent content schedule.
Do brands own the content?
Yes, all content you receive will come with 1-year of organic usage rights & 1-month of paid usage.
What if we don’t like the content?
We work closely with each brand & creator to align on video concepts before any shooting begins to ensure you end up with videos you love. You will also have up to 2 rounds of revisions for each piece of content.
How does Otter Influence find creators?
We’ve been working closely with creators for the past few years, slowly cultivating an extensive & diverse talent network. We also have our own in-house talent acquisition team to guarantee we find & pair you with the best creators available.
Is there a minimum commitment?
Yes, we do have a minimum three-month commitment because it takes time to test content & develop a content strategy that will work for your brand. Our goal is to set up every brand partner for long-term success.
How much control do I have over the creators & content?
Our team will share a short list of creators to choose from that align with your brand, content goals, audience, and budget. We’ll provide our top recommendations but you will have the final decision on which creators are selected. As for the content, we like to give creators as much creative freedom as possible to ensure the best results. If you do have any content requirements, we will let the creators know during the concept stage.
Is there someone I can speak with?
Yes, just fill out our intake form to schedule a call.