FAQ
Is Otter Influence right for my brand?
We work with consumer brands that understand the vital role influencers & content marketing will play in their brand's long-term success on TikTok. If this sounds like you, let’s talk!
How do I get started?
Schedule a call with us to see if our services are a good fit.
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Can I run influencer campaigns on Instagram as well?
Yes, in addition to TikTok, we have the ability to launch and execute influencer campaigns across Instagram. Many brands will also re-post UGC videos on IG Reels, FB Shorts, YouTube Shorts, etc.
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Is Otter Influence a self-serve platform for influencer discovery?
No, we’re a fully-managed influencer marketing service for brands. This means, there’s no software you need to learn how to use and there’s no need to reach out and negotiate with influencers directly. Our team handles all aspects of your influencer marketing from talent sourcing & creative strategy, to project management & getting creators paid.
What is the turnaround time?
Typically it takes anywhere from 3-6 weeks to launch an influencer campaign.
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What if we don’t like the content?
We work closely with each brand & creator to align on video concepts before any shooting begins to ensure you end up with videos you love. You will also have up to 2 rounds of revisions for each piece of content.
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How does Otter Influence find influencers?
We’ve been working closely with TikTok influencers for the past few years, slowly cultivating an extensive & diverse talent network. We also have our own in-house talent acquisition team to guarantee we find & pair you with the best influencers available.
Is there a minimum commitment?
We do not have a minimum commitment but we can offer incentives for our long-term partners.
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How much control do I have over the influencers & content?
Our team will share a short list of creators to choose from that align with your brand, content goals, audience, and budget. We’ll provide our top recommendations but you will have the final decision on which influencers are selected. As for the content, we like to give creators as much creative freedom as possible to ensure the best results. If you do have any content requirements, we will let the creators know during the concept stage. You will have final approval on all content before it is posted.
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