By now, every brand understands the potential of TikTok. It’s the leading platform for brand lift, has the highest engagement rates per post and is no longer “just for kids”.

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To succeed on TikTok has its challenges.

Finding creators that fit your brands needs is labor intensive. Developing a content strategy that works takes practice and a deep understanding of TikTok’s culture. Managing & scaling campaigns requires lots of resources, and unreliable creators can derail a campaign.

At Otter Influence, we use our expertise to help brands avoid the many pitfalls of growing on a new platform. 
 

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